Three foundational elements serve as the basis of our culture: our values, our mission, and our vision. We list them in this order for a reason: our values guide our day-to-day life, how we treat customers and each other, and the expectations for how we behave. Our mission defines our corporate purpose and answers the question, ?What do we want to accomplish when we work together?? And our vision is what we aspire to, what we want the company to look like when we follow the values in service of our mission., Values, Put people first, Do what is right, Focus on your customer, Reach higher, Enjoy life, At Regions, our corporate values are not simply the values of a legal entity; they are values that reflect the ethics and commitment of more than 23,000 associates. Our values are a promise of how we will do business and serve as the measuring stick upon which to judge our behavior and results:, Put people first: Have respect for every person. Listen. Care. Serve others before yourself. Build the best team. Be inclusive. Work as one team. Balance work in a full life. Lead humanely. Set the good example. And remember to say thank you., Do what is right: Always. Be honest. Do what you say. Use common sense. Stand for quality and integrity. Take the long view. Earn trust. Be responsible and accountable., Focus on your customer: Serving the customer as one team, in an exceptional way, is our business, our only business. Know your customer. Serve your customer. Be committed. Understand needs. Meet needs. Make your customer?s life better by what you do. Create shared value., Reach higher: Grow. Our company must grow, and we must grow prudently. Raise the bar. Be energetic. Be innovative. Achieve excellence. Improve continuously. Inspire and enable others. Succeed the right way. Improve efficiency and effectiveness., Enjoy life: Have fun. We are in the business of banking. But more importantly, we are in the business of life. Enjoy it. Laugh. Be creative. Celebrate. Recognize success.